Wednesday, August 24, 2011

Why ISO 9001 is Important in 2011

In these harsh commercial times competition for tenders is increasingly fierce and we are all operating within a fragile economy. Mr. Bootle, who is from one of the nation’s leading economic forecasters ‘The Deloitte Economic Review’, claims that although better times are ahead, Britain faces a tough 2011. However, none of this is cause to panic as ISO Certification offers the perfect solution.

Companies must take all possible measures to increase their chances when tendering for new contracts and ISO Certification is undoubtedly a cost-effective method for doing so. It is essential to be able to differentiate yourselves from the competition and recently, more and more companies are using this certification as one of their key criteria when drawing up a pitch list or establishing a suppliers roster.

Without ISO Certification companies may not get the opportunity to be selected, and therefore could lose important business to their competition. Being able to promote your business as ISO certified will open doors and attract new work.

ISO Certification allows businesses to maximise the opportunities open to them. A study revealed that organisations with the certification benefited from improved efficiencies, greater sales opportunities and higher conversion rates. Examples include:

· a transport firm that increased turnover six-fold

· a gas firm that saved £2.9 million

· a pizza firm that boosted customer satisfaction by 85%

· a manufacturing firm that gained cost saving of 50% over 2 years

· a rubber firm that had sales increased by 70%

With ISO 9001 certification you get a full ‘head-to-toe’ assessment report on the way you run your business which will highlight good practice and identify deficiencies that need to be improved.

This will afford you marked improvement to your business management and performance, and increased profitability. ISO Certification can also ensure marked consistency to delivery of your services and products, an increase in the motivation of your workforce and a reduction of the chance of mistakes. This all helps to ensure a higher retention rate of your existing customers by demonstrating that you operate to the highest of standards.

In conclusion, ISO Certification is an important and cost-effective solution that all organisations should make full use of. It brings a significant competitive edge over rivals and displays that quality assurance is of paramount importance. It will ensure the benefit of new business as well as a better retention of old that will be invaluable to organisations in the current economic climate.

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